Studio Dhananjay is known for the designer outfits for the big day celebrations. The studio is located at Pira Ghari market, Delhi and the designer outfits start from Rs. 6000.
In a small talk with KahaJaun, Dhananjay, the owner of the studio gave insights about the Pira Ghari (Paschim Vihar) studio.
How would you describe your Label Dhananjay?
Label Dhananjay is crustal of art, imagination, inspiration and sheer hard work collectively put into an attire.
Which type of audience/shoppers should definitely visit the Pira Ghari (Paschim Vihar) store?
We cater to all and everyone and not just a particular client or audience. We proudly design for people’s belief and trust in us for their big days in life. We give lot of space for customization as per our client’s requirement therefore, we work as a team with our customers.
What type of Collection do you have?
We design occasion wear for both men and women however, we also do casual wear on demand.
What is the price range of your designer outfits?
It starts from 6k.
What type of ambiance you have created at the Pira Ghari (Paschim Vihar) store?
It’s a suitable conventional cozy indoor setup with unique green walls and white/grey cut woodwork giving it an impressive virtual look.
How did you end up being a designer?
I always had a creative bent of mind. Since childhood, I was more into creating something new and different out of the leftovers and waste rather than playing outdoor like other kids. I always use to observe and address on people’s dressing and the way they carry themselves therefore, once I grew up I thought this career would be the best choice for me.
What is the favorite part of being a fashion designer?
Being own my own. Expressing myself through my designs and creativity without being bothered about the targets which usually are there in other profession. It gives me immense pleasure by being a part of people’s lives.
Which designers have been the biggest influences on you?
My biggest influencer is my mother. I use to sit by her side wherever she use to design and tailor something for my sister and herself without having any institutional or professional knowledge about it.
What aspects of the fashion industry would you like to change?
To be accessible to one and all.
How can users know more about your label? Website and social media handle?
Yes, website and social media do help to an extent however, for being more than 10 years in this profession I think what works the best is …mouth to mouth publicity and customer referrals and satisfaction which help your business grow and earn reputation.
Address: L- 14 3rd Floor, Udyog Nagar Industrial area, Peera Ghari, New Delhi 110041
Time: 11:00 AM to 7:00 PM (Tuesday to Sunday)
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