Nitika Kanodia Gupta – Saket, New Delhi

Label Nitika Kanodia Gupta store is located at J Block market Saket. Label Nikita Kanodia Gupta is a perfect store for ladies who loves to experiment with clothing. The price range of designer outfits starts from Rs. 10000 and goes as high as Rs. 1.5 lack.

In a small talk with KahaJaun, the founder and creative head Nikita gave insights about her label.

How would you describe your Label?

Edgy, chic, elegant and experimental.


Which type of audience/shoppers should definitely visit the Nitika Kanodia Gupta store?

1. First and foremost, everyone who loves my silhouette, cuts and designs.
2. The one who is ready to experiment and ready to make a statement.
3. We can cater to all the age group as we customise and everything can be done according to their measurements and fit!


What type of Collection do you have at the Nitika Kanodia Gupta store?

We have Concept saree/ concept saree gown/ elaborate drape ensemble/ cocktail gowns/ fusion lehengas/ Anarkalis/ tunic Palazzo sets.


What is the price range of your designer outfits?

The price range starts from 10k for lighter outfits like palazzo sets and goes up to 1.5 lacs for couture ensembles.


What type of ambiance you have created at your store?

It is fun, vibrant and chic.


How did you end up being a designer?

Though originally from the other field of studies, I always had “Passion for Fashion”. My inclination and fascination towards fashion made me a designer.


What is the favorite part of being a fashion designer?

I think the culmination of your ideas and thoughts becoming a reality!


Which designers have been the biggest influences on you?

From the Indian Fraternity, I am captivated by the work of Sabyasachi, Anamika Khanna and Gaurav Gupta whereas, from the International designer I am awestruck by Elie Saab, Ralph and Russo, Tony Ward and Jenny Packham!


What aspects of the fashion industry would you like to change?

That doesn’t follow a trend, in fact breakthrough to make your own trend and don’t overdo it!


How can users know more about your label? Website and social media handle?

I am retailing through Aza, Pernia, India’s pop up, Asmairaa online !!
Address– J-99, Saket, New Delhi -110017 ( by Appointment only)



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