Omana by Ranjana Bothra is a mother-daughter duo, who have amalgamated their art & talents to chase a shared dream. It is one of the finest fashion labels for brides looking for trousseau shopping. Omana by Ranjana Bothra has a flagship store at Shahpur Jat, Delhi, where they have a wide collection of Indian Wear, Occasion wear & Pret.
In a small talk with KahaJaun, Ranjana & Mehak, gave insights about his label Omana by Ranjana Bothra .
How would you describe your Label Omana by Ranjana Bothra?
Run by a power packed Mother-Daughter Duo ~ each bringing their own charm to the brand. Our Label is offers collections that are delicately hand-crafted bringing together a perfect blend of traditional & modern concepts. The Label uses intricacies in a mix of techniques like block printing, 3D Embroideries, Hand, Ari & machine embroideries. Our focus is to create styles with sophisticated tailoring & delicate details providing elegance and simplicity to our clients.
Which type of audience/shoppers should definitely visit the label Omana by Ranjana Bothra store?
Brides looking for Trousseau shopping, Family of the bride, the age group of 25-40, women looking for designer pret with great quality!
What type of Collection do you have?
Indian Wear , Occasion wear & Pret
What is the price range of your designer outfits?
Our pret collections start from INR 12000 and the Occasion Wear Lehengas go upto INR 1.125Lac
What type of ambiance you have created at the Omana by Ranjana Bothra store?
We have a warm cosy space with artistic furniture an eye for little details and keeping a modern yet contemporary vibe going on in the store.
How did you end up being a designer?
It was early 2003 when Ranjana started a clothing line in partnership, which was the first step of her career. After 11 years of experience in the Industry, 2014 was the stepping stone towards Omana by Ranjana Bothra.
Mehak joined the label in 2020 after 8 years of experience in fashion merchandising. With her came fresh perspectives of growing the business in new directions. She handles the Design, Marketing & Management of the Label.
April 2021 was the next stepping stone for the business when we launched our Flagship Studio.
What is the favourite part of being a fashion designer?
Creating something that people love to adorn ~ from the planning to sampling, playing with colors to find the right mix.
Which designers have been the biggest influences on you?
Riddhi Mehra, Karan Torani – I like the vibe they create with their collections.
How can users know more about your label?
Address: 119, Shop no. 5, Shisham House, Shahpur Jat, New-Delhi – 110049
Call / Whatsapp : +91 7303029233
Email : [email protected]
Website : https://omanabyranjanabothra.com/
IG : @omanabyranjanabothra